As you may have read in the news today, Morrisons (the UK supermarket chain) has partnered with Amazon so that its range of products can be delivered using the Amazon logistics. Take a read of a couple of articles (here and here) and think about the questions below:
Why do you think this arrangement has been made?
What are the advantages for both parties?
Why has Morrisons lost market share to other big supermarkets?
What impact does online shopping have on our food-buying habits?
What impact will this have on the groceries industry in the medium and longer-term?
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